Title:

Search engine marketing or social media marketing – goals and tasks – comparision attempt

Creator:

MARUDA Krzysztof ; SOŁODUCHA Krzysztof

Date issued:

2012-06-01

Electronic Issue Date:

2012-06-01

Identifier:

doi:10.5604/18969380.1159260 ; oai:editorialsystem.com:article-129296

Electronic ISSN:

2719-860X

Print ISSN:

1896-9380

Publisher ID:

129296

License:

click here to follow the link

Starting page:

379

Ending page:

391

Volume:

7

Issue:

1

Journal:

NSZ

Keywords:

marketing sieci społecznościowych ; komunikacja marketingowa ; marketing internetowy w wyszukiwarkach internetowych ; strategia marketingowa ; research online purchase online model ; research online purchase offline model